Tuesday 23 February 2010
Tuesday 16 February 2010
SEO and Search Marketing Specialists
SEO & Search Marketing Specialists
Welcome to our website. You're probably here because you want to know if we can help you grow your business through the internet. To cut to the chase – yes we can. But it’s not a question of if we can help – it’s more about how.
How we can do it:
Search Engine Optimisation (SEO) - The cost effective tuning process that pushes your website right under the nose of your target audience. Content writing, link building campaigns and metadata optimisation all tell the search engines everything they need to know to send you high quality traffic – and lots of it.
Multivariate Testing & Analysis - Our revolutionary new service to boost your online sales. We run live tests to find the most effective design and layout for your web pages, helping you make the most of the traffic brought in by your wider Internet Marketing strategy. We've doubled the sales of some clients in just 8 weeks!
Internet Marketing - Unique services and products that maximise your internet potential. Online exhibitions, digital magazines, instant Google rankings, strategy planning and lead generation consulting – just some of the things we do.
Website Design & Development – The art and science of successful websites, ensuring your website not only looks the business, but also generates it.
Whether you need help with specific areas or want someone to design and steer the whole strategy, we can help. Click here or call us on 01733 371750.
• What is SEO?
• SEO Copywriting
• Link Building
• Web Analytics
• FREE Website Analysis
What is SEO?
Search Engine Optimisation (SEO) is the process by which websites are ‘tuned’ to make them rank higher in natural search engine results listings.
An effective SEO strategy starts with the thorough research and analysis of a website, its market and its competition. Using the data generated by the research, targeted changes are made to the website’s content and meta-data, and a network of high quality inbound links (also called backlinks or external links) is established.
Following the content optimisation and link building processes, the effectiveness of the website’s SEO strategy is monitored on a rolling basis through the use of website analytics software, such as Google Analytics. The data revealed by the web analytics then dictates the future direction of the SEO strategy, with further content optimisation and link building conducted as and when necessary.
Our SEO process:
• Research – getting under the skin of the website and its market
• Optimise - using targeted keywords and long-tail phrases in the website content
• Build – establishing a network of high quality one way links
• Analyse – monitoring the Search Engine Optimisation strategy using SEO tools / SEO software
• Refine – acting on what the web analytics tell us about the strategy’s effectiveness
The main search engines are constantly refining their algorithms, making it vital for any Search Engine Optimisation strategy to remain adaptable and keep abreast of changes that could affect the ranking of the website in natural search listings. SEO is a long-term plan for success.
Search Engine Optimisation – boosting rankings, targeting traffic, delivering results
send details
Introducing M-VAP: our astonishing new website Multivariate Analysis service.
Is your website making the most of the traffic that your SEO, PPC and other internet marketing activities are drawing in? If you’re not doing Multivariate Analysis, then it’s probably not. Too many companies fail to capitalise on the visitors they fight so hard to attract to their websites, due mainly to simple design and layout flaws that hinder the conversion flow and thus hurt their bottom line.
M-VAP can help. Multivariate Analysis (sometimes called multivariate testing and multi-variable testing) can boost sales by plugging the holes in your site, preventing the type of traffic haemorrhage that most of your competitors’ websites suffer from every day.
Click here to talk to us about M-VAP today.
How Multivariate Analysis works
Multivariate Analysis involves simultaneously testing numerous variations of your webpages in order to ascertain which layouts and designs are most effective at converting visitors into paying customers. The most successful designs that emerge from the post-test analysis are then incorporated into your website.
The testing is conducted on a live sample section of your traffic, meaning that ultimately the critical elements of your website design are based on the behaviour of the people that really matter – your customers. It’s non-invasive, so your customers don’t experience any inconvenience, and it even ensures that returning visitors see the same design variation each time they re-visit.
Multivariate testing is relatively simple in principle, but the devil is in the detail. So to make all of this really work for your company we’ve built some real analytical value and design expertise into our service, helping us arrive at your website’s best possible configuration faster – saving you money and time.
VAP - making websites more profitable.
We’re now rolling out M-VAP Multivariate Analysis in direct response to demand from our existing SEO customers, due in no small part to the resounding success of our initial test clients – one of whom more than doubled their sales in just a two month period!
Our M-VAP Multivariate Analysis service offers a common sense approach to maximising your ROI and getting ahead of your competition – double the benefit.
Click here to learn more about M-VAP.
More Articles
• White Hat SEO - ethical search engine optimisation
• Affordable SEO Services - increase traffic and gain better search engine ranking
• There Are Changes Ahoy At WMG…
• Swine Flu Pandemic? It’s Certainly Spreading In The SEO World…
• How To Improve: Search Engine Ranking
• How To Improve: Search Engine Ranking on Google – Part 1
• How To Improve: Search Engine Ranking on Google – Part 2
The Web Marketing Group
1 Cardale Park
Harrogate
North Yorkshire
HG3 1RZ
t: +44 (0) 1423 529300
f: +44 (0) 1423 529976
info@wmg.uk.com
customerservices@wmg.uk.com
We value your feedback and we’d like to hear what you think about us. If contacting customer services, we promise to acknowledge all enquiries within 48 hours and pledge to resolve any issues within 10 working days.
Sales (Peterborough):
14b Tesla Court
Innovation Way
Lynchwood
Peterborough Business Park
Peterborough
Cambridgeshire
PE2 6FL
t: +44 (0) 1733 371750
f: +44 (0) 1733 371720
Sales (Sheffield):
2 Acres Hill Business Park
Parkway Drive
Sheffield
South Yorkshire
S9 4LR
t: +44 (0) 114 2618255
Welcome to our website. You're probably here because you want to know if we can help you grow your business through the internet. To cut to the chase – yes we can. But it’s not a question of if we can help – it’s more about how.
How we can do it:
Search Engine Optimisation (SEO) - The cost effective tuning process that pushes your website right under the nose of your target audience. Content writing, link building campaigns and metadata optimisation all tell the search engines everything they need to know to send you high quality traffic – and lots of it.
Multivariate Testing & Analysis - Our revolutionary new service to boost your online sales. We run live tests to find the most effective design and layout for your web pages, helping you make the most of the traffic brought in by your wider Internet Marketing strategy. We've doubled the sales of some clients in just 8 weeks!
Internet Marketing - Unique services and products that maximise your internet potential. Online exhibitions, digital magazines, instant Google rankings, strategy planning and lead generation consulting – just some of the things we do.
Website Design & Development – The art and science of successful websites, ensuring your website not only looks the business, but also generates it.
Whether you need help with specific areas or want someone to design and steer the whole strategy, we can help. Click here or call us on 01733 371750.
• What is SEO?
• SEO Copywriting
• Link Building
• Web Analytics
• FREE Website Analysis
What is SEO?
Search Engine Optimisation (SEO) is the process by which websites are ‘tuned’ to make them rank higher in natural search engine results listings.
An effective SEO strategy starts with the thorough research and analysis of a website, its market and its competition. Using the data generated by the research, targeted changes are made to the website’s content and meta-data, and a network of high quality inbound links (also called backlinks or external links) is established.
Following the content optimisation and link building processes, the effectiveness of the website’s SEO strategy is monitored on a rolling basis through the use of website analytics software, such as Google Analytics. The data revealed by the web analytics then dictates the future direction of the SEO strategy, with further content optimisation and link building conducted as and when necessary.
Our SEO process:
• Research – getting under the skin of the website and its market
• Optimise - using targeted keywords and long-tail phrases in the website content
• Build – establishing a network of high quality one way links
• Analyse – monitoring the Search Engine Optimisation strategy using SEO tools / SEO software
• Refine – acting on what the web analytics tell us about the strategy’s effectiveness
The main search engines are constantly refining their algorithms, making it vital for any Search Engine Optimisation strategy to remain adaptable and keep abreast of changes that could affect the ranking of the website in natural search listings. SEO is a long-term plan for success.
Search Engine Optimisation – boosting rankings, targeting traffic, delivering results
send details
Introducing M-VAP: our astonishing new website Multivariate Analysis service.
Is your website making the most of the traffic that your SEO, PPC and other internet marketing activities are drawing in? If you’re not doing Multivariate Analysis, then it’s probably not. Too many companies fail to capitalise on the visitors they fight so hard to attract to their websites, due mainly to simple design and layout flaws that hinder the conversion flow and thus hurt their bottom line.
M-VAP can help. Multivariate Analysis (sometimes called multivariate testing and multi-variable testing) can boost sales by plugging the holes in your site, preventing the type of traffic haemorrhage that most of your competitors’ websites suffer from every day.
Click here to talk to us about M-VAP today.
How Multivariate Analysis works
Multivariate Analysis involves simultaneously testing numerous variations of your webpages in order to ascertain which layouts and designs are most effective at converting visitors into paying customers. The most successful designs that emerge from the post-test analysis are then incorporated into your website.
The testing is conducted on a live sample section of your traffic, meaning that ultimately the critical elements of your website design are based on the behaviour of the people that really matter – your customers. It’s non-invasive, so your customers don’t experience any inconvenience, and it even ensures that returning visitors see the same design variation each time they re-visit.
Multivariate testing is relatively simple in principle, but the devil is in the detail. So to make all of this really work for your company we’ve built some real analytical value and design expertise into our service, helping us arrive at your website’s best possible configuration faster – saving you money and time.
VAP - making websites more profitable.
We’re now rolling out M-VAP Multivariate Analysis in direct response to demand from our existing SEO customers, due in no small part to the resounding success of our initial test clients – one of whom more than doubled their sales in just a two month period!
Our M-VAP Multivariate Analysis service offers a common sense approach to maximising your ROI and getting ahead of your competition – double the benefit.
Click here to learn more about M-VAP.
More Articles
• White Hat SEO - ethical search engine optimisation
• Affordable SEO Services - increase traffic and gain better search engine ranking
• There Are Changes Ahoy At WMG…
• Swine Flu Pandemic? It’s Certainly Spreading In The SEO World…
• How To Improve: Search Engine Ranking
• How To Improve: Search Engine Ranking on Google – Part 1
• How To Improve: Search Engine Ranking on Google – Part 2
The Web Marketing Group
1 Cardale Park
Harrogate
North Yorkshire
HG3 1RZ
t: +44 (0) 1423 529300
f: +44 (0) 1423 529976
info@wmg.uk.com
customerservices@wmg.uk.com
We value your feedback and we’d like to hear what you think about us. If contacting customer services, we promise to acknowledge all enquiries within 48 hours and pledge to resolve any issues within 10 working days.
Sales (Peterborough):
14b Tesla Court
Innovation Way
Lynchwood
Peterborough Business Park
Peterborough
Cambridgeshire
PE2 6FL
t: +44 (0) 1733 371750
f: +44 (0) 1733 371720
Sales (Sheffield):
2 Acres Hill Business Park
Parkway Drive
Sheffield
South Yorkshire
S9 4LR
t: +44 (0) 114 2618255
Subscribe to:
Posts (Atom)